FREQUENTLY ASKED QUESTIONS

PLATFORM FAQs

GENERAL

What is ELLEfluence?

ELLEfluence is an influencer marketing agency that makes it easy for influencers and brands to collaborate on campaigns.

How does ELLEfluence find its influencers?

For the most part our influencers discover us online or through word-of-mouth recommendations, though we do occasionally invite influencers we feel bring something special to the table as well.

Is ELLEfluence a global platform?

Yes, ELLEfluence welcomes influencers and brands from anywhere in the world. Our headquarters are UK-based, however, so we operate in GBP currency and the BST time zone.

INFLUENCERS

How do I sign up?

Signing up to the platform is simple: all you need to do is click here or the 'SIGN UP NOW' button on our home page, fill in the form you find with as much information as you can and then keep an eye out on-site for all of the assignments you're eligible for.

Can anyone see my personal details?

No, nobody (other than us) has access to these.

How much does it cost?

It always has been, and always will be, free for influencers to sign up to our platform and use our app. You may sign up for standard access to our academy for £9.99 per month however, or pay £19.99 per month for VIP access.

How do I apply for assignments?

All you have to do to apply for an assignment is fill in the form that's attached to it. If we think you're a good fit for the brand's campaign we'll be in touch with you ASAP, so be sure to whitelist our email address (bloggers@ellefluence.com) so we don't end up in your spam folder!

Does the size of my following matter?

We would rather you have a smaller following that engages with your content than low engaging large numbers, so don't worry if you're more of a micro-influencer than a macro-influencer at first. At ELLEfluence we understand that everybody has to start somewhere, and offer an academy to help those that are looking to grow their following do just that.

Will I get to meet other influencers?

You can find fellow influencers on Twitter and Instagram using the hashtags #ELLEfluence, #ELLEfluencer and #ELLEfluencers, and by joining our group on Facebook. 

BRANDS

How much does it cost?

The cost is dependent on what kinds of campaign you want for us to run and events you want for us to host. To get a free consultation and no-obligation quote, feel free to drop us an email at brands@ellefluence.com.

Do I have to work with influencers from outside of my own country of residence?

No, at ELLEfluence you can work with whoever you want. You can stick to influencers from the country in which you business operates or use our full network to expand your business's reach - it's your call completely.

How do I contact the influencers I want to work with?

Once you have discussed the demographic of the audience you hope to target with your campaign with your dedicated account manager, they will select the influencers we have on our books whose audiences best align with that to work with you.

What happens after my campaign has been confirmed?

Once you campaign has been confirmed we will advertise the assignment on-site and send out an email inviting all eligible influencers to apply. Once all the slots have been filled the campaign will begin, and our influencers will create their content for the deadline you set. Upon the campaign ending we will forward on to you all the URLs for the content that was created together with a full campaign report for you to see its success.

What other services do you offer?

We can help you make a marketing splash in a whole host of different ways. As well as your campaigns we can help you host events, awards and parties to make sure things like launches go off with a bang and can promote your product(s) and/or service(s) through the likes of on-site advertisements, our social media platforms and through our mail shots. To see how we can help you simply send us an email to brands@ellefluence.com - we'll take care of the rest.

ACADEMY FAQs

GENERAL

What is the ELLEfluence Academy?

The ELLEfluence Academy is a monthly subscription service made by influencers for influencers, that teaches you all you need to know about building a business and personal brand online through blogging, vlogging and your social media platforms.

How much does it cost?

The academy is priced at just £9.99 per month which grants you access to all of the resources you need to get going. We also offer a VIP option which is priced at £19.99 per month – visit our academy page to find out more.

What if it's not for me?

You can manually cancel your subscription to our services at any time by logging into your account. We also advise that you cancel the PayPal direct debit that was set up upon your account’s creation. If you cancel after your monthly direct debit payment has been taken, please be aware that we are under no obligation to refund this charge. Your cancellation will take effect from the day before your next payment would have been due. Our full terms and conditions can be found here.

What payment methods do you accept?

We currently accept all major credit and debit cards in addition to PayPal. We also accept Bitcoin as an alternative method of payment. We unfortunately don’t accept American Express right now, but bear with us – we’re working on it!

Do you have an affiliate programme?

We do! As a way of saying thank you we offer our affiliates 10% of what’s spent by those that sign up through their referral link and 20% after their first 100 sign ups. The more sign ups you secure the more you’ll earn... and who wouldn’t want to recommend something they love?

INFLUENCERS

Will I get more work if I sign up to the academy?

No, you won’t be given any preferential treatment by signing up to the academy. The academy is an entirely separate strand of our business; the only thing it shares with the other strands is its name.

What's the difference between standard and VIP access?

The differences between the two different types of access is broken down for you on our academy page. Click here to find out more.

What kinds of things does the academy cover?

Our course modules cover everything from content creation, social media strategy, tech (analytics, search engine optimisation (SEO), front-end web development) and monetisation to the nitty-gritties of entrepeneurship that so many influencers don’t know about (and aren’t doing) like registering as self employed and doing tax returns.

Will I benefit from the academy?

Heck yes! The more someone learns, the more they realise how little they know – ourselves included – which is why we make it our mission to learn all we can about blogging for business and share all we learn, as we learn it, with you guys.

BRANDS

Can I sign up to the academy?

As is the case with our app, everyone – whether they’re an influencer looking to kick-start their career in digital marking or a brand looking to upscale their current efforts – is welcome to join us. The more the merrier we say!

How does the academy benefit brands?

Our modules cover a plethora of popular digital marketing techniques all businesses should be using to boom including search engine optimisation (SEO), search engine marketing (SEM), content automation, content marketing, campaign marketing, influencer marketing, social media marketing, email marketing and display advertising, to name but a few.

Do you have any other resources that are fit for brands?

Yes, we create courses for use by both brands and influencers. These, including the ‘Supercharge your Business Marketing’ which we’d highly recommend tapping into, can be found in our course store.

APP FAQs

GENERAL

How does ELLEfluence make money from the app?
Who creates the content?

Brands create campaign briefs with the help of our account managers and from those, influencers create content.

Who owns the content?

Influencers own the content they create. Brands may share an influencer’s post within the platform it appears, but may not use it to advertise elsewhere without the influencers’ approval.

INFLUENCERS

Where can I download the app?

You can download the app directly to your mobile device from the Apple App Store or Google Play Store.

Why can't I see any campaigns?

You mustn't be eligible for any at the moment, but do keep checking as our app is updated daily.

Will I be paid?

You can be compensated for your content through gifting and/or sponsorship. Your return will be determined by the brand in their brief.

When will I be paid?

If your post is a sponsored one, we will transfer payment into your nominated account within 48 hours of the campaign ending.

How much should I charge?
Are brands allowed to negotiate my fee?

Yes. As with any other marketplace this is commonplace, but we encourage you not to accept anything you don't feel comfortable with.

How long do I have to post after approval?

Your post should go live within 48 hours, unless otherwise directed.

BRANDS

How can I be sure influencers' followings aren't fake?

Our influencers undergo a strict vetting process prior to approval. Our analytics make it easy for us to identify influencers with fake followers; anyone we find to have a fake following before signing up is permitted to do so and if anybody was found to have bought or be buying followers after sign-up they would be removed from the platform.

How do I post a campaign brief?

Our account managers will be on hand to help you with this after you have filled in a campaign brief form.

Can I pay with products?

Yes, you may gift our influencers if you don't have the budget for sponsoring posts.

How do I know if an influencer is worth their fee?
How do I measure my campaign's success?

Your campaign's success is measured by our sophisticated system of analytics; full post-campaign reports of this will be provided by your account manager.

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