Understanding that bloggers and influencers are one of the most vital components of your marketing strategy is essential. The way we market businesses is changing with a shift towards digital influencers and online media, your business needs to ensure that they are targeting the most audience specific influencers possible. This is where you will forever be thankful for discovering ELLEfluence.
With an extensive database and extremely strong relationships with our bloggers & influencers (we’re a family), we are the first choice for ensuring maximum ROI, exponential exposure for your brand, link building and creating compelling content to build brand awareness. As well as a hefty social following attached to all of our ELLEfluence members that you can tap into!
Our ELLEfluencer database is not only vast, it’s global. We have a stringent approval process in place and we drill deep into finding out specifics about our bloggers to ensure that when you request certain criteria we can present you the creme de la creme of the blogging world. If you want to find extremely specific criteria based on several components we have all of their details to sort through to find and contact your ideal ELLEfluencers.
We carefully monitor the performance of our ELLEfluencers too to ensure that the quality of their assignments meets our high standards, the turnaround time, completion and attendance rate is also strictly monitored, again to provide you with our elite digital marketing team of bloggers and influencers for your event or campaign. We also offer full reporting as standard after each campaign you run with ELLEfluence to send back to your marketing team to monitor how effective influencer marketing is compared to your other marketing efforts.
How it works
You are assigned an account manager who will deal with your account personally. Upon initial contact, we will discuss in depth your objectives from the event or campaign, what your expectations are from the campaign and from us. We will then delve into your current target demographic which will then lead on to us discussing the criteria you wish to narrow down to for us to search our database of ELLEfluencers, bare in mind this is an intensive session and is usually held with our MD, Laura (this is one of her favourite aspects of the business!). Once we have the most specific criteria noted we then find our selection of ELLEfluencers, we contact them and then from their responses we further narrow down to select the final number you request, we then add a 20% ‘reserve list’ for any cancellations or no-response to ensure that your event or campaign reaches maximum capacity.
Once the ELLEfluencers have been selected we then send them a series of emails including a hashtag specific to your campaign to build excitement. They’re pretty damn good and they know the drill….we usually end up trending on Twitter at this point.
We deal with all the communications between yourself and the ELLEfluencers so that you are able to get on with running your business whilst we take care of the rest. Due the rapport with have with our team of bloggers and influencers they are always watching their mailboxes for our emails, so invariably never miss any communication, we also have a vast Facebook community where they are all poised and ready for each time we post.
As standard ELLEfluence also provides post-event/campaign analysis and share with you the blogger & influencer’s URLs and any other information that we find relevant. Due to spending a lot of time communicating with our ELLEfluencers and offering a bespoke service dependent upon the initial session and understanding of your needs and requirement the impact that our service has on your business will have monumental long lasting effects.
Why pick ELLEfluence
If you haven’t already noticed we rocked on the scene and before we even officially launched we were making a name for ourselves through our jaw-dropping events because we understand both perspectives: what bloggers and influencers are all about and what brands want to achieve. We are able to create an amazing fusion between the two to create something unique to our business through offering a bespoke service to suit your businesses needs, requirements and objectives.
We never compromise on quality. The quality of our events and campaigns, the quality of our ELLEfluencers, the quality of our communication, pre, during and post campaign. We question, why should you compromise on your marketing? Too many other things in life are mediocre; so you won’t find anything less than brilliant here.
ELLEfluence as a brand, pride ourselves on attention to detail, thinking outside of the box and achieving results. With a proven track record of hitting millions of users using our clever campaign techniques which our ELLEfluencers implement we are able to deliver on your expectations whilst creating something that will turn the heads of others to notice your brand in a competing marketplace.
What makes us different
We believe that we not only understand your business and needs to create maximum ROI, but we also understand our influencers needs from a brand too, which allows us to create great partnerships and lets you get on to do what you do best whilst we take all the hassle out of your online marketing. It gives us great satisfaction knowing that both parties expectations are always exceeded and that you don’t just receive a mediocre service where we only promote your business, you are provided with a first class monitored service where we ensure high-quality content is created, the influencers involved are pushing your message out to their large and qualitative followings and we also provide full reporting as standard so that you can track your marketing efforts.
Many companies only offer a connection service, what we offer is so much more than that, we offer a three-way partnership to create a full circle effort from all parties involved, to create the best outcomes for both your business and our influencers, which in turn creates longevity in your marketing.
ELLEfluence over PR
Having worked with multiple PR companies who are now stepping into the blogger market we have noticed that they know what they’re doing and their efforts are solid, tried and tested, however when speaking to PR companies we noticed the one thing they lacked was the database of targeted influencers, as we have a growing base of influencers who we know inside and out when it comes to their social channels we are able to provide the most suitable candidates within your niche to create the optimum exposure for your business.
ELLEfluence offers an all round service which instead of acting like a ticked box on a checklist, a measurable and profitable service is provided for your brand. We manage all aspects of the campaign and see it through entirely, ensuring we collect both qualitative and quantitative data for your marketing strategy.
What our ELLEfluencers have to say
We work incredibly closely with all of our ELLEfluencers and have an amazing relationship with them. We are able to fill out huge events within 15 minutes of emailing our group of savvy online influencers if you don’t believe just how great we are then let our lovely lot give you more insight.
“ELLEfluence blogger events were some of the first events I attended as a blogger. They were great, friendly, relaxed, informative and above all well manages. I created some great content for posts, made great relationships with other local bloggers and this also drove traffic to my site” – Deb, My Boys Club
“I’ve been to some blogging events in the past to test the water as a ‘newbie’ blogger, then I attended and ELLEfluence event….it blew the others out of the water. With a friendly host, approachable and full of energy these events are EPIC!” – Diane, Studio Nailz & Beauty
“Before ELLEfluence I’d never even been to a blogging event before! I’ve met so many lovely people through the community, it’s full of such amazingly talented people! Laura is so fab, I know it’s going to be a good day when I see an email from her in my inbox!” – Beth, Steal the Beauty
What are you waiting for? To get started with influencer marketing campaigns and to see pricing simply create your FREE account and a member of the team will contact you to discuss the campaigns you wish to run.